bravo includes point of sale, e 4473, 3310s, ecommerce and more for gun dealers

The Point of Sale Shaking Up The FFL Industry

Staying compliant is complicated enough. Work with one software provider for all of your FFL needs. Bravo Store Systems integrates Point of Sale, E4473, Cloud Storage, A&D book, eCommerce and more, all in one platform. That’s the power of Bravo.

Bravo Store Systems SourceForge Preferred partnerBravo Store Systems Slashdot Preferred partnerBravo Store Systems Software Advice Preferred partnerBravo Store Systems Capterra Preferred partner

Say Goodbye To Multiple Systems

Bravo's isn't just another point of sale for gun dealers. We offer more out of the box features than any other software company in the industry. Even better, unlike our competitors, all of those features are integrated in one gun store solution, so there's no wasting time or money. We're proven to increase online sales, in-store foot traffic, employee productivity and new customer acquisition, all while remaining 100% ATF compliant.

Bravo Store Systems FFL Gun Store Check
More Efficiency, More Productivity

Our automations replace manual admin work and ensure ATF compliance so your team can focus on customers and revenue-generating activities.

Bravo Store Systems FFL Gun Store Check
More Sales, More Revenue

Our easy to use mobile apps, eCommerce and text messaging features drive in-store and online traffic that open the door to more sales and new revenue streams.

Bravo Store Systems FFL Gun Store Check
More Profit, More Data

Our tools help you instantly assess the current and future value of every new and used item based on condition, so you can make smart, profitable buy/sell/trade decisions.

Hear From Bravo Users

Popular Built In Features for Firearm Retailers

E4473 & Cloud Storage

Bravo's own built-in E4473 puts an end to manual work, reduces liability and eliminates errors on 4473s. Cloud Storage gets rid of all those paper forms, making traces and ATF audits faster than ever before.

Range Management

Track range time, monitor lane occupancy, and manage rental firearms from one system. Built to handle both individual shooters and groups, with automatic alerts for time limits.

Compliant A&D Books

Easily manage firearm inventory and transactions with Bravo's built in A&D Books. All bound book entries are automated and 100% compliant.

Firearm Transfers

Complete third party and private party gun transfers quickly. Customize transfer fees to fit your business model.

Automated 3310s

Make multiple firearm forms easier with automated 3310.4 and 3310.12 report forms.

Integrated eNICS

Complete background checks quickly with Bravo's eNICS Chrome extension. NICS eCheck web forms auto populate with E4473 information, eliminating manual entry.

Vendor Catalogs

Integrated product catalogs with Lipsey's, RSR Group, Zanders and Sports South make it fast and easy to scan firearms and other sporting goods into your inventory.

Customer Management

See all your customer information across all channels and all locations, including contact and profile info, purchase, loan history and more.

Task Manager

Keep your employees on track with an easy-to-use task board. Employees are reminded of outstanding to-do items like Overdue Layaways, Loans to Expire, and more.

Integrated eCommerce

List items for free on 4 marketplaces simultaneously, with the touch of a button. Online listings removed automatically if item sells in-store. Lowest final value fees in the industry.

Used Goods Estimator

Assess and determine the worth of preowned firearms and sporting good items based on condition. Real-time data recommends in-store and online pricing for buying and selling.

Text Messaging

Send automated bulk messages to contact lists or individual text messages right through the point of sale.

Mobile Apps

Consumer-facing app makes shopping inventory, communicating with employees and making layaway payments easy.

Tradeshow Mode

Change your tax configs & ensure accurate accounting with the click of a button so you can travel for tradeshows hassle-free.

Reporting

Use 60+ pre-built reports or customize your own to easily track KPIs and get actionable insights into company, store and employee performance.

Accounting

Minimize manual with integrations including QuickBooks, Great Plains, and Sage One, and ensure sales, payments, layaways, discounts, loans, or trades are fully accountable.

Bravo Demo

Schedule a Bravo Demo Today!

With thousands of successful conversions under our belt and 1500+ delighted customers, you can feel confident about about switching to the industry's most reliable software.

usedguns.com marketplace on desktop and mobile

SELL ON MULTIPLE ONLINE MARKETPLACES

Easy Online Sales With Integrated eComm

Imagine this – with a click of a button, all of your inventory is listed online for free. Pictures, description, condition rating and pricing - everything all there. Sell an item in-store? It’s automatically removed from your online listing - no more manual inventory management. Reach new customers and allow local customers to browse online. All in the same system you process in-store transactions. That’s the power of Bravo.

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INCREASE PROFITS

Easily Buy, Sell, Trade Used Guns

Take the guesswork out of accepting used firearms and make more money on every sale with Bravo’s Product Estimator. The Product Estimator assesses and determines the worth of used merchandise based on condition. Buy, sell and trade at the right price every time with our built in pricing guide, which uses real-time data so it’s easy to see what items are worth and how they should be priced for online and in-store sales.

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bravo's' product estimator prices used guns easily

Manage inventory Easily

Vendor Catalog Integrations

Bravo Point of Sale integrates with some of the largest distributors in the industry, making it fast and easy to take in firearms and other sporting goods inventory from Lipsey's, RSR Group and Sports South.

Check Out The Point Of Sale
This software does it all. Bravo automated my ATF log book, saving me 30 minutes daily.
– 11 Nov, 2023
Sam R.
Sam's Locker Pawn & More
The world revolves around technology. If you can't adapt with it you're going to be left behind. Bravo is on top of the game every day.
– 11 Nov, 2023
Shawn W.
Owner at J&S Pawn & Gun
We don’t just sell firearms. We love them. We won’t carry anything we wouldn’t shoot. I chose Bravo because it integrates my e-commerce, inventory control, and employee “to-do list,” which ensures my shop is being run more efficiently.
– 11 Nov, 2023
Greg F.
Owner at American Pawn & Gun
Just integrated E4473 into one of my shops this week and it has gone off without a hitch. The best part is the reassurance that all of our data is accurate.
– 11 Nov, 2023
Tobey B.
Owner at Tobey's Pawn

Popular Products for Gun Dealers

See how Bravo's suite of solutions are driving success for FFLs of all sizes across the country.

integrated 4473, 3310s and A&D Book

Fully Integrated

E4473 + 3310s + A&D Book

Put an end to manual work for you and your customers, all while reducing liability and eliminating inaccuracies. 100% compliant with ATF regulations, your Bravo Point of Sale comes out of box with a fully integrated suite of FFL solutions including E4473, automated 3310 forms, compliant A&D book and eNICS.

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cloud storage and easy ATF audits

Go paperless

E4473 Cloud Storage

Eliminate 1000s of storage boxes and unsecured paper documents, when you store all your E4473 forms electronically. Perform traces and audits with ease. Bravo’s Cloud Storage includes an ATF Audit Portal, self audit mode and dozens of training resources for IOI agents and employees.

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Sound Good? We Think So Too.

Your new, better way of working starts today.